Investors realized that streaming is a terrible business model. Unlike theatrical releases (where you pay per ticket), streaming relies on monthly subscriptions. You pay the same $15.99 whether you watch 10 hours or 300 hours. The platforms realized they were in a "content arms race" with no ceiling.

HEVC (High Efficiency Video Coding), also known as H.265, is a modern video compression standard designed to be the successor to the widely used H.264 (or AVC) codec. Standardized in 2013, its primary goal is to deliver the same video quality as H.264 but at (and thus, half the file size).

: Short-form video continues to outperform long-form content across all age demographics.