Allocate 70% of your posts to educational value within your niche, 20% to industry commentary or networking, and 10% to personal milestones or behind-the-scenes stories.
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Expressing strong opinions on polarizing subjects can alienate potential employers or clients. If you choose to speak out on social or political issues, ensure your commentary aligns with your long-term career values and your employer’s social media policies. Monetization and the Creator Economy Allocate 70% of your posts to educational value