Content creators and platforms are using sophisticated data analytics to understand exactly when, where, and how audiences "freeze" their attention. 4. Popular Media and Audience Behavior in 2026
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Fall 2023 saw broadcast networks scrap their traditional preview specials for the first time in decades. Networks that had always relied on "fall preview" specials to drum up interest in new sitcoms and dramas found themselves with nothing to preview. Content creators and platforms are using sophisticated data